Unlimited Sports

Ironman 70.3 São Paulo

Discover the IRONMAN VILLAGE, open to the public from September 18 to 21 at the CEPEUSP – University of São Paulo (USP) Sport’s Center! The best brands, products, and exclusive services for athletes, companions, and sports fans.

Free Entrance

September 18 (Thursday) das 12 PM to 08 PM
September 19 (Friday) from 10 AM to 08 PM
September 20 (Saturday) from 08 AM to 07 PM
September 21 (Sunday) from 07 AM to 05 PM

CEPEUSP – University of São Paulo (USP) Sport’s Center

Access gates to the University of São Paulo (USP)
From Thursday to Saturday: P1 (GATE 1)
Sunday until 01 PM: P3 (GATE 3)
Sunday after 01 PM: P1 (GATE 1)

–  P1 (GATE 1): Praça Prof. Reynaldo Porchat, S/N. Next to – Rua Alvarenga with Av. Afrânio Peixoto (Jockey street).

–  P3 (GATE 3): Av. Corifeu de Azevedo Marques. Next to Av. Corifeu de Azevedo Marques, 3067 (Entrance to the Veterinary Hospital and University Hospital of USP)

Partners and exhibitors TBD | More information about the schedule of the Itaú BBA IRONMAN 70.3 São Paulo 2025

 

You can only find the IRONMAN brand at the Official Store. Always new, our pieces are developed for athletes, their families and Triathlon lovers. Now, we have strong partners such as Track&Field, Yopp, PACCO, Lu Cachem, MadeReal, NOVA RIDE, triptico, aa.sports and WOOM, who live and breathe our culture, bringing the best of the world of Triathlon. We are waiting for you!

Visit the Itaú BBA space! We have created a welcoming environment with a lounge for meeting and networking, a customizable banner to capture your support, and a quiz to immerse yourself in the world of triathlon, because knowledge makes a difference. We look forward to welcoming you!

Get your t-shirt at the official event store, visit our booth, and get it personalized with your name! Also, make sure to check out the exhibition by photographer Thiago Ribeiro featuring photos from IRONMAN 70.3 Rio de Janeiro. Don’t miss out!

Hoka will provide test drives of the brand’s main models throughout the event, in addition to medal engraving. How about taking a chance on a winning guess to guarantee your HOKA hat. At the HOKA stand you can immortalize this moment and get a flash tattoo. Check out the schedule at @hoka_brasil or at our stand.

We’ll be at IRONMAN! Visit our booth and explore our products. Our commitment is to help you reach your full potential and achieve the best possible performance. Get ready for an experience that combines innovation, quality, and flavor.

Discover the bikes from the leading brand in triathlon world at the Felt space at IRONMAN 70.3 São Paulo!

PACCO is a reference in modern and healthy living, investing in innovation and consciously simplifying your daily life through thermal products. Accessories for transporting food and beverages, hot or cold, that accompany you at all times. Whether you’re preparing for training or recovering from races, your drink will always be at the ideal temperature. Visit the PACCO space and discover how to live even better!

Co-Sponsor of IRONMAN BRAZIL, OAKBERRY is a global superfood chain that delivers an innovative, healthy, organic, highly nutritious, and functional proposition through the consumption of açaí. Present in 50 countries with over 700 units, the brand connects lifestyle with high performance and invites you to experience the 100% natural taste that only OAK, with its unlimited toppings and millions of good choices, offers.

Technogym, one of the world’s leading brands in fitness, sport, health, and wellness products and digital technologies, is a proud sponsor of IRONMAN 70.3 São Paulo. The brand will be present at the event, showcasing its latest releases, as well as equipment used by top professional and amateur triathletes across the country. Today, over 55 million people worldwide train with Technogym.

Get ready to elevate your performance with Doozy Sports at the IRONMAN 70.3 Fortaleza expo!
Doozy Sports brings you the latest in technology and comfort for your swimming.
Come explore our products, specially designed for swimmers and triathletes who seek to excel and succeed.
Our booth is the meeting point for those aiming to achieve new personal records and surpass limits. Your journey to excellence starts here!

You already know Parmalat, the leading milk brand. But have you heard about our Parmalat WheyFit line? Visit our booth, try out our compression boots, test your agility at our activation, and sample our products! Come join us, and hurry, there are prizes to be won!

The first brand focused on high-performance cosmetics for various sports and routines! Discover our water and sweat-resistant products with the highest UVA protection on the market, designed to keep up with every step and any pace—especially yours at IRONMAN.

In our store, you’ll find the best sports accessories to enhance your performance. Come and grab your Steigen socks, goodr sunglasses, original LockLaces elastic shoelaces, and much more. We’re looking forward to seeing you!

Swiss brand, a global reference in sports compression products and accessories for triathlon. Enhance your sports performance with lighter, more breathable, and comfortable products. New products, new colors, and the same Compressport quality!

With a decade of experience, Max Recovery offers solutions to prevent, recover, and treat injuries. We are official sponsors of the Brazilian Olympic Committee (COB), Brazilian Paralympic Committee (CPB), Brazilian Athletics Confederation (CBAt), and Brazilian Equestrian Confederation (CBH).

BLUESEVENTY will launch its HELIX 2024 wetsuit nationally, the world-renowned high-performance wetsuit in triathlon, also showcasing its full product line. You will be able to try our wetsuit from the display to find your size and take yours home right away!

Check out the fastest and most coveted bikes in Triathlon, like the Trek Speed Concept! In 2024, explore new groupset options, wheels, and unbeatable prices! In addition to all the specific Triathlon accessories you already know, you’ll find Trek Ballista helmets, Sidi shoes, and much more!

Present at IRONMAN Brazil since 2016, taking care of athletes in the days leading up to the race, with chiropractic care and myofascial release. Everything with the proper care so that the athlete or family member feels 110% for race day.

Visit the FORD stand at IRONMAN Village and experience a test drive with vehicles that offer unmatched technology, robustness and performance. FORD vehicles are ideal for a true IRONMAN! Ford: Built Tough!

A Brazilian company that develops solutions for time trial bikes, with a focus on aerodynamics and comfort. For triathletes looking for maximum performance in each pedal stroke. #TRIWINGS

Experience the performance, technology, and unparalleled comfort of Woom products. For 15 years, we have been specialists in developing differentiated and high-quality products for triathlon, running, cycling, and swimming. Visit our booth to discover the latest releases and exclusive promotions.

Visit the ASICS space and test the top performance models! Experience the best of Japanese technology with ASICS running models and enjoy our special activation for IRONMAN participants. 

ASICS, sound mind, sound body.

Come visit the FILA space. Participate in the experiences, discover the brand’s high-performance technologies, and find the shoe that best suits your running style. Plus, you can test the most advanced models and releases from the brand and even personalize your new shoes.

Xlab Hydration Systems, Profile Design, Racing Wheels, and Triathlon Bikes—all to help you achieve your dream of becoming an IRONMAN. Visit our booth at the IRONMAN Village – Tri Bike Shop.

With more than 13 years of experience in physical exercise, the AYO Group is a complete training and performance ecosystem. Our team of experts helps you optimize your training, take care of your health and find the perfect balance between body and mind. Come and discover our customized solutions at our stand! #That’sTooAYO